Haircare down to a science.

Inventive solutions designed to solve real-world hair problems – never to conceal them.

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A lightweight styling cream that adds thickness with a hint of conditioning for natural, long-lasting body and fullness

Key Benefits:

  • Delivers 30% thicker-looking hair
  • Smooths hair and adds shine
  • Provides lightweight conditioning
  • Style longevity that lasts all day
  • Protects against heat up to 450ºF/232ºC
Item#:
LVBDC3
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A hydrating conditioner that's formulated to moisturize + detangle all curl types to visibly define curls straight out of the shower.

  • Makes curls 3x stronger*
  • Starts defining curls right out of the shower
  • Start transforming your curls to look visibly healthier after one wash
  • Easy detangling to help prevent breakage of delicate curls
  • Improves the definition of your curls
  • Encourages the formation of curl groupings

How To Use: Apply Curl Conditioner and spread throughout wet hair. Work product from root to tip and detangle your hair. For stronger hair textures, work through hair in sections using a comb or brush to begin forming curl groupings. Rinse as desired.

Item#:
LVCC
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A conditioning styler that defines and conditions curls from root to tip for bouncy, shiny, and frizz-free curls.

  • Leaves waves stronger and more defined
  • The Curl System* provides 90% frizz control
  • Forms curl groupings that stay intact root to tip
  • Improves the definition of your curls
  • Provides the perfect level of conditioning to leave curls bouncy with natural movement
  • Creates curls that look shiny, healthy and frizz-free
  • Transforms curls to look visibly healthier over time

Item#:
LVCD
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This lightweight styling gel helps to ward off humiditys effects as well as provides increased control and definition without the crunch.

  • Maintains style 12x longer in high humidity*
  • Gives long-lasting hold without the crunch or weight
  • Resistant to the effects of humidity
  • Provides lasting control for all curl patterns
  • Improves the definition of your curls

Item#:
LVCDG5
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A gently clarifying shampoo that deeply cleanses hair, removing product buildup, pollution, excess oil, and heavy metals deposited from hard water to keep hair cleaner, longer.

  • Improves color vibrancy
  • Helps keep hair cleaner, longer
  • Deeply cleanses without stripping hair
  • Removes product + pollution buildup, excess oil, and heavy metals deposited from hard water
  • Reveals soft, shiny, manageable hair

Item#:
LVCDS
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A lightweight conditioning styler designed to enhance the natural texture of waves and provide frizz protection without weighing down hair for an effortlessly soft + shiny finish.

  • Leaves waves stronger and more defined
  • The Curl System* provides 90% frizz control
  • Improves the definition of your waves
  • Enhances waves without the weight
  • Provides lightweight conditioning
  • Creates waves that look soft, shiny and hydrated from root to tip
  • Transforms waves to look visibly healthier over time
  • Provides control and soft hold

How To Use: Apply Curl Enhancer to wet hair from root to tip. Evenly distribute throughout your hair. Scrunch to form curl groupings. Dry as usual.

Item#:
LVCE
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An elongating conditoning styler that defines and detangles even the tightest coils for softer, shinier, and frizz-free strands.

  • Leaves curls stronger and more defined
  • Defines and elongates curls, no shrinkage!
  • The Curl System* provides 90% frizz control
  • Forms consistent curl groupings from root to tip
  • Improves the definition of your curls
  • Provides rich conditioning
  • Smooths and controls frizz on coarser textures
  • Transforms curls to look visibly healthier over time

Item#:
LVCEG
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A silicone-free, biomimetic oil that mimics hair's natural lipids to smooth, hydrate, and add shine to curls before shampooing, during, or after caring or styling.

  • Boosts shine and moisture
  • Provides smoothness and softness
  • Provides frizz protection
  • Absorbs quickly
  • 5 oil blend helps support the look and feel of healthy hair

Item#:
LVCOIL1
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A creamy, low-lather shampoo that gently cleanses and conditions curls without stripping them, helping to define and strengthen hair in the shower.

  • Makes curls 3x stronger*
  • Starts defining curls right out of the shower
  • Start transforming your curls to look visibly healthier after one wash
  • Superior slip for weightless detangling
  • Leaves curls stronger and more defined
  • Improves the definition of your curls

How To Use: Apply Curl Shampoo to wet hair. Massage at scalp and work into a lather. Use the rich lather to begin the detangling process if desired. Rinse and follow with Curl Conditioner.

Item#:
LVCS
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This detangling conditioner adds softness and shine - without the extra weight - for hair that looks like its naturally fuller.

  • Lightweight conditioning
  • Gentle detangling
  • Keeps hair cleaner, longer

How To Use: Start with Full Shampoo. Then apply Full Conditioner, spread through hair and rinse.

Item#:
LVFC
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A gentle, yet thoroughly cleansing volumizing shampoo that gently yet thoroughly cleanses while helping to transform fine, flat hair to look, feel and behave like naturally full, thick hair.

  • Gently cleanses and removes residue for thicker, fuller-looking hair
  • Ideal for fine, flat hair

Item#:
LVFS
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A versatile texturizing spray that turns up the volume on different styles for an imperfectly perfect lived-in look and feel.

  • Delivers instant, revivable, and long-lasting volume and texture for fine hair
  • Provides buildable, no-slip grip for increased styling versatility
  • Heat protection up to 410° F/210° C
  • Lightly absorbs oil to extend the life of your look
  • Instantly transforms fine, flat, or thin hair
  • Works on dry hair so you can use it anytime, anywhere

How To Use: Before each spray, shake can well. Hold can 6 to 10 inches away from dry hair. Lift a section of hair and apply root to tip.

Item#:
LVFTSP
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A styling spray that makes blow-drying hair faster and easier by reducing brushwork by 30% for a better, long-lasting blowout.

  • Creates a faster, easier + more salon-worthy blowout
  • Requires 30% fewer brush strokes needed to create long-lasting styles
  • Delivers optimal level of grip
  • Provides flexible hold for brush detail that shapes + holds your style
  • Heat protection up to 450F/230C
Item#:
LVLB5
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This firm-hold hairspray delivers lasting shine and an all-day, touchable hold.

  • All-day hold and shine
  • Touchable, flake-free finish
  • Won't dampen or deflate your style
  • Provides humidity protection
  • Heat protection up to 410°F/210°C

Item#:
LVLCH7
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This medium-hold spray can be used to set, style, and finish without stiffness, leaving hair touchable and brushable.

  • Sets, styles, and finishes damp or dry hair
  • Delivers flexible, touchable control
  • Brushable, layerable, and reworkable
  • Heat protection up to 410°F/210°C

Item#:
LVLFH
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A styling cream that creates amplified volume, touchable texture and flexible hold on dry hair for long-lasting revivability.

  • Creates instant volume and texture on dry hair
  • Flexible and revivable hold.
  • Leaves hair effortlessly finished

Item#:
LVLTV2
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This nourishing conditioner eliminates frizz, blocks humidity, and adds shine for smoother, healthier-looking hair.

  • Conditions and nourishes
  • Effectively blocks humidity
  • Leaves hair noticeably smoother after just one wash
  • Repairs surface damage for healthier-looking hair
  • Reduces the damaging effects from thermal and environmental aggressors
  • Strengthens and detangles strands while helping to prevent the formation of new split ends

How To Use: Start with No Frizz Shampoo. Then apply No Frizz Conditioner, spread through hair and rinse.

Item#:
LVNC
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This dry conditioning spray instantly tames up to 92% of frizz while leaving hair softer, smoother, and shinier.

  • Tames up to 92% of frizz
  • Smooths, softens, and adds shine
  • Replenishes hairs lost natural lipids
  • Refreshes dull strands in between washes

Item#:
LVNIF
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A fast-absorbing oil that vanishes into strands to hydrate and block humidity, leaving hair smooth and shiny.

  • Smooths hair to tame frizz, flyaways + static
  • Enhances shine
  • Provides frizz protection by blocking humidity
  • Adds lightweight hydration
  • Fast-absorbing formula

How To Use: Start with a small amount of oil. Work through damp or dry sectioned hair. Repeat as needed.

Item#:
LVNOIL1
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This nourishing shampoo gently cleanses and smooths hair while also providing humidity protection.

  • Removes dirt sweat, oil, pollution, and product buildup
  • Luxe lather gently yet effectively cleanses without stripping or over-drying strands
  • Blocks humidity
  • Leaves hair noticeably smoother after just one wash

How To Use: Apply to wet hair. Lather. Rinse. Follow with No Frizz Conditioner.

Item#:
LVNS
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A concentrated, silicone-free anti-frizz serum specifically formulated for thick or coarse hair that provides a smooth blowout in half the time while adding softness and shine.

  • Reduces frizz by 75% and leaves hair 6x smoother after one use*
  • Provides smoothness and frizz control that lasts for 96 hours*
  • Makes frizz-prone hair easier to manage and faster to style, cutting blow-dry time in half
  • Adds an instant boost of shine for a polished finish
  • Transforms hair to be smoother, sleeker, and healthier looking after blow-drying
  • Helps prevent tangles while leaving hair with a soft, conditioned feel
  • Heat protection up to 450°F/232°C
  • Specifically formulated for thick or coarse hair

How To Use: Start with two pumps. Apply to clean, damp sectioned hair avoiding roots. Blow-dry for a smooth style.

Item#:
LVNSERUM1
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A silicone-free styling cream for medium hair types that controls frizz, conditions from root to tip, and leaves hair with long-lasting smoothness, shine, softness, and manageability.

  • Reduces frizz by 75% and leaves hair 6x smoother after one use*
  • Provides smoothness and frizz control that lasts for 96 hours*
  • Conditions from root to tip, enhancing shine, softness + manageability
  • Blocks humidity to prevent frizz
  • Heat protection up to 450°F/232°C
  • Specifically formulated for medium hair

How To Use: Apply to clean, damp hair from root to ends. Comb Through. Blow-dry for a smooth style.

Item#:
LVNSMC
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A lightweight, silicone-free anti-frizz spray designed for fine hair that delivers serious smoothness and frizz-fighting powers while detangling and preventing both static and flyaways.

  • Reduces frizz by 75% and leaves hair 6x smoother after one use*
  • Provides smoothness and frizz control that lasts for 96 hours*
  • Detangles and adds slip, leaving hair shinier, silkier, and more manageable for easier styling
  • Weightlessly blocks humidity to prevent frizz
  • Heat protection up to 450°F/232°C
  • Specifically formulated for fine hair

How To Use: Apply to clean, damp hair from root to ends. Comb Through. Blow-dry for a smooth style.

Item#:
LVNSMS6
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This breakthrough formula cleans and cares like a rinse-out shampoo, eliminating oil and sweat while leaving hair with just-washed softness and shine with conditioned ends and scalp. Extend time between washes and preserve your style for longer.

  • Cleans and cares for hair as well as a rinse-out shampoo
  • Adds softness and shine
  • Leaves no visible or textured residue
  • Balances scalp's sebum levels
  • Talc-free
  • Provides pollution protection
  • Benzene is not an ingredient

How To Use: Before each spray, shake can well. Hold canister about 6-10" away from dry hair.

Item#:
LVPADS
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This conditioner hydrates, strengthens, and adds serious shine to give dull, dry strands an instant shot of vitality with every wash.

  • 3x stronger with one wash*
  • Adds 68% more shine
  • Reduces flyaways and static charge
  • Strengthens and detangles strands while helping to prevent the formation of new split ends
  • Reduces the damaging effects from thermal and environmental aggressors

How To Use: Start with Perfect hair Day Shampoo. Then apply Perfect hair Day Conditioner, spread through hair and rinse.

Item#:
LVPC
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This dry shampoo actually cleans hair by absorbing oil, sweat, and odor while also making hair smell clean with a crisp, time-released fragrance.

  • Absorbs oil, sweat, and odor
  • Actually cleans hair
  • Delivers a fresh, time-release scent
  • Makes hair look, feel, and smell clean
  • Talc-free
  • Benzene is not an ingredient

How To Use: Before each spray, shake can well. Hold canister about 6-10" away from dry hair.

Item#:
LVPDS
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A heat protectant spray that does double duty by smoothing and shielding damp or dry hair from damage - with results that last up to 48 hours.

  • Smoothness for up to 48 hours
  • Heat protection up to 450°F / 230°C
  • Ultra-fine mist ensures even application
  • Works on damp or dry hair

How To Use: Hold canister 6-10" away from damp or dry hair. Section and apply in a sweeping motion throughout hair.

Item#:
LVPHSS5
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This genius in-shower styler boosts natural body, softness, texture and shine for an effortlessly beautiful air dry.

  • Enhances natural wavy texture and boosts shine
  • Adds effortless-looking body and fullness to air-dried styles
  • Saves styling time with in-shower use
Item#:
LVPIS
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A lightweight hair repair treatment that instantly transforms dry or damaged hair by restoring hairs outermost protective layer, leaving hair softer, shinier, smoother + healthier-looking after one use.

  • Restores hairs outermost protective layer - the F-layer - to leave it looking smooth while adding softness + shine
  • Reduces the appearance of split ends after one use
  • Improves manageability, increasing ease of brushing, combing + styling
  • Replenishes hairs lost lipids while blocking humidity to provide frizz protection
  • Contains antioxidants to help protect against free-radical damage from UV rays and pollution

How To Use: Apply to damp or dry hair. Comb through. Use as often as needed.

Item#:
LVPP
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This hydrating shampoo gently cleanses while enhancing shine for silkier, healthier-looking hair with every wash.

  • Removes dirt sweat, oil, pollution, and product buildup
  • Luxe lather gently yet effectively cleanses without stripping or over-drying strands
  • Adds 68% more shine
  • Leaves 3x stronger with one wash*
  • Provides UV protection

How To Use: Apply to wet hair. Lather. Rinse. Follow with Perfect hair Day Conditioner.

Item#:
LVPS
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A brilliant treatment and styler that's formulated to smooth, strengthen, volumize, polish, and protect hair from heat damage in a single shot.

  • Conditions and strengthens hair
  • Adds natural volume and body
  • Enhances shine
  • Provides heat protection up to 450° F/230° C

How To Use: Apply Perfect hair Day® 5-in-1 Styling Treatment to damp hair. Blow dry. To enhance body and volume, use a round brush when blow drying. To create a smooth, polished style, use a flat brush when blow drying.

Item#:
LVPT
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Bring weak, damaged hair back from the brink with this fortifying conditioner that smooths, repairs, and protects hair, leaving it visibly healthier.

  • Deeply conditions and fortifies weak, damaged, colored, or chemically treated hair
  • Reduces breakage and damage-induced flyaways and static
  • Over 70% reduction in breakage with one wash*
  • Reverses surface damage by sealing the cuticle for healthier-looking hair
  • Strengthens and detangles strands while helping to prevent the formation of new split ends
  • Reduces the damaging effects from thermal and environmental aggressors

How To Use: Start with Restore Shampoo. Then apply Restore Conditioner, spread through hair and rinse.

Item#:
LVRC
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A replenishing deep conditioning mask that repairs dry, damaged hair for long-lasting softness, shine, and smoothness.

  • Up to 70% reduction in breakage after one use*
  • Replenishes healthy hairs natural protective layer
  • Repairs and reverses damage and protects hair against future damage
  • Restores hairs moisture levels to be more like healthier, undamaged hair
  • Restores damaged cuticles without weighing hair down
  • Creates visibly healthier hair over time

How To Use: On clean, wet hair, apply Restore Mask Treatment generously from roots to ends. Leave in for five minutes.

Item#:
LVRM6
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This conditioning detangler softens, smooths, and strengthens dry, damaged hair -plus provides heat protection up to 450°F/232°C for good measure.

  • Delivers an instant boost of hydration
  • Minimizes breakage from wet detangling
  • Leaves hair silky, smooth, and shiny
  • Provides UV protection
  • Heat protection up to 450°F/232°C

How To Use: On clean, damp hair, spray from roots to ends focusing on tangled areas. Comb through. Style as usual.

Item#:
LVRPS
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This brilliant leave-in conditioner helps prevent up to 93% split ends caused by styling while strengthening hair 15x with just one use.

  • Helps to prevent up to 93% of new split ends typically caused by styling
  • Minimizes breakage from wet detangling
  • Strengthens hair leaving it 15x stronger after just 1 use
  • Leaves hair feeling silky, soft, and healthier looking
  • Provides UV protection

How To Use: Apply 1-2 pumps to damp hair, focusing on ends and dry areas. Style as usual.

Item#:
LVRRL4
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This fortifying shampoo gently cleanses while reversing damage, making hair look and feel healthier. Because you deserve to kick damage to the curb.

  • Removes dirt, sweat, oil, pollution, and product buildup
  • Luxe lather gently yet effectively cleanses without stripping or over-drying strands
  • Over 70% breakage reduction with one wash*
  • Leaves hair softer, smoother, and with healthier movement

How To Use: Apply to wet hair. Lather. Rinse. Follow with Restore Conditioner.

Item#:
LVRS
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